The word Nityananda literally means "Always Happy" (Nitya - Ananda). Looks like our Swamiji has taken one step ahead and has interpreted the word as "Female- Happy" It is way beyond realisation as to why people do it. Well, I guess that's how it is supposed to be for common man like us ("beyond realisation"). It is very discerning to learn that people who are at the position of intelligence or who preach intelligence and spiritualism set examples like this, there by disposing the very common man of his/her faith in the process. Spiritual process is a way beyond what these godman preach and I am a little dazed to point my finger and say the mistake is in our part. As often said, the person getting cheated is to be blamed, I personally feel that the people who gets entangled into this net is the one to blame.Controversial, but just my thoughts.The article below is an ample evidence for the same. http://timesofindia.indiatimes.com/india/Godmans-flock-sign